Cultural insights and research
Whatever the incentive behind your translation request, we want to make sure that your incentive is realised.
We, therefore, offer research and analysis of target markets and languages, so that you remain in-the-know about how best to go about your project.
In international business, for example, language is a key factor in succeeding in an export market, which is why we feel it’s important to not just provide language solutions, but also consult on how to use those translations for an effective, commercial purpose.
What should you know
Things to consider may include:
> What will be your best selling model? Via a distributor, through sales office, or through B2B?
> How will you evaluate and audit prospective suppliers?
> How will you reduce the risk of fraud when working in a strange language?
Conducting proper and thorough due diligence will reduce any risks and fears, which is why export and cultural awareness strategies play as integral a part of our services as the translation service itself.
Our global team of linguists and business strategists are at hand to help maximise your brand’s potential in foreign markets.
Document translation and website localisation are merely the first steps of your export plan. At Today Translations, we’re ready to go that extra step and ensure that your organisation is prepared for its new target market, wherever it may be, and make sure that you remain in control and very much in-the-know.
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